Remote jobs with TestGorilla
Customer Lifecycle Specialist (Remote)
Company: TestGorilla
Location: Remote (Global)
Employment Type: Full-time
Salary: €40,960 – €51,200 + Share Appreciation Rights (SARs)
Deadline: Not Specified
TestGorilla is a global, mission-driven company focused on transforming hiring by helping organizations assess talent based on skills rather than resumes. The company is seeking a Customer Lifecycle Specialist to own and optimize the end-to-end customer journey—from onboarding to retention and renewal—across its fully remote global team.
This role is ideal for a candidate experienced in lifecycle marketing, customer enablement, or digital customer success, with a strong ability to leverage AI tools to drive engagement, personalization, and revenue outcomes.
Key Responsibilities:
- Own and optimize the full customer journey, including onboarding, activation, adoption, retention, and renewal
- Design and execute AI-driven lifecycle campaigns across email, in-app messaging, and help centers
- Build and manage customer journeys using platforms like customer.io
- Collaborate cross-functionally with Product, Customer Success, Support, and Marketing teams
- Lead go-to-market initiatives for new features and product releases
- Develop customer education resources such as guides, tutorials, and knowledge base content
- Use behavioral data, product usage insights, and AI tools to personalize customer experiences and improve retention
Requirements:
- Experience in B2B lifecycle marketing, customer marketing, or customer success roles
- Proven ability to build and optimize lifecycle journeys using automation tools (e.g., customer.io or similar)
- Strong writing and communication skills in English
- Experience using AI tools for content creation, segmentation, and automation
- Analytical mindset with the ability to interpret customer data and campaign performance
- Ability to manage multiple projects in a fast-paced, remote environment
- Experience creating customer-facing educational content is an advantage
Benefits:
- Competitive salary (€40,960 – €51,200) + equity (SARs)
- Fully remote and flexible work environment
- €1,000 annual home office budget (up to €2,000 for initial setup)
- Unlimited paid time off (PTO)
- Learning & development budget (approx. 3.5–4% of salary)
- Paid parental leave and caregiver support
- Opportunity to work with a diverse, global team
Application Links:
Customer Lifecycle Specialist
