This is an eight-week project collaboration alongside Barilla managers to build a better food system together. It is an initiative to give startups the opportunity to show their potential in solving compelling use cases.
Barilla supports innovators in creating the future of joyful and sustainable food. The mission is to collaborate with solution makers in the food industry to catalyze the development of new sustainable food solutions and test a compelling solution for each of the 4 challenges.
Startups and top Barilla managers will co-develop an innovative plan to solve a challenge, helping participants grow their businesses in real-time. Each selected team will receive a PoC funding of €10,000 to use during the project collaboration and may establish a long-lasting relationship with Barilla.
